Communicating in an Emergency

A doodle with a clipboard says "Plain language edit? Fact sheets? Infographics? First aid?" as an assembled group of doodles replies "Check!" "Yup" "Got 'em" and "Si"

This year’s hurricane season has been pretty brutal so far. Parts of the United States and the Caribbean are just beginning their recovery from the devastation of Hurricane Irma and Hurricane Harvey. And that leaves many of us wondering how we can take action, either personally or professionally. As health communicators, we have a unique responsibility […]

Testing Techniques Part 9: In-Depth Interviews

'Health Lit Live' talk show host Doug asks a guest with cat head: "Tell me every single thing you've ever known about cat head..."

For our latest installment on testing techniques, we’re talking about in-depth interviews, or IDIs. We ❤︎ interviewing because it’s an effective, versatile, and affordable way to get great feedback on health materials, messages, or tools. What is an in-depth interview? It’s simply a one-on-one conversation between a moderator and a participant. Interviews usually take an hour […]