(Online) Video Killed the Radio Star

An online video titled "How to Make Health Videos for Internet" starring Doug Doodleman.

If you’re anything like us, dear readers, you still shudder thinking about the awkward videos from 7th grade health class. You remember them: cheesy tales of peer pressure on prom night that left everyone sweaty palmed and wondering how to apply these lessons in real life. Thankfully, videos about health have come a long way … Continue reading

Plain Language for Health: A Writing and Design Workshop

Logo for Plain Language for Health: A Writing and Design Workshop

Have you ever wished you could spend 2 whole days learning about plain language, health literacy, and design principles? (It’s been our dream since childhood, obviously.) If that sounds like you, please join us for Plain Language for Health: A Writing and Design Workshop on March 16–17, 2017 in Boston, MA. The workshop is co-sponsored by … Continue reading

Personas with Personality

2 distraught doodles sit at a table saying "how will we ever solve this UX problem?!" while a 3rd points to a persona and says "Guys! Calm down and ask yourself: what would Janice do?"

Here’s a completely unsurprising statement: at We ❤︎ Health Literacy Headquarters, we’re big fans of catering to users’ needs. But here’s where things can get tricky: if you’re building something complex, like a new health website, you might have several audiences with different goals. How can you be sure you’re meeting all of their needs? … Continue reading

Battle of the Acronyms: STD vs. STI

A Doodle competes in "Wheel of Fortune", considering their next move. The board reads "ST_"

Today we’re tackling a common question: when writing about sexual health, is it best to use “STD” (sexually transmitted disease) or “STI” (sexually transmitted infection)? Sexual health is one of those sensitive topics that health communicators often encounter, so it’s especially important for us to choose our words carefully when discussing it. “STI” has gained … Continue reading

Blue Beanie Day: Web Accessibility for All

Illustration of a smiling doodle wearing a blue beanie.

Here at We ❤︎ Health Literacy Headquarters, we spend a lot of time talking about how health literacy and clear communication can help us reach our audiences with important health messages. And, as we’re sure you know by now, a key piece of that puzzle is creating accessible web content — content that everyone can … Continue reading

Testing Techniques Part 6: Eye Tracking

Animated GIF of a Doodle whose eyes are moving as though they are reading a webpage.

What’s the first thing you look at when you land on a webpage — the colorful image? The headers? The blinking advertisement? At We ❤︎ Health Literacy Headquarters, we often ask this and other similar questions about sites that we work on. And if you’ve ever been involved in creating a website, you’ve almost certainly found … Continue reading