The opening slide of Stacy’s presentation. “Stay hungry. Stay foolish.” — Steve Jobs
This post was written by Perrie Briskin.
Last week we traveled to Atlanta to attend and present at the National Conference on Health Communication, Marketing, and Media (NCHCMM). It was 3 days of invigorating talks that made us proud to be health communicators.
Presentation topics ranged from case studies on recent government health campaigns to new digital tools that are driving innovation. One of the conference highlights was CommunicateHealth President Stacy Robison’s PechaKucha presentation. Stacy and 4 other presenters were asked to respond to this question: “What inspires me?”
These presentations sparked conversation about inspiration at the conference, and we continued the conversation back here in the office. When you are fortunate enough to work in a field you are passionate about, it’s important to remember the experiences, people, and values that inspire you day to day.
With plenty of avid Tweeters in attendance, here is our Twitter re-cap.
Stephen Luce @LuceStephen: There are no good channels or social strategies if you don’t have a content strategy. #hcmmconf
Kate Fink @katefink1: Federal digital strategy: provide access/platforms for public to access info – content syndication perfect fit for this strategy #hcmmconf
CommunicateHealth @CommunicateHlth: Content syndication is content liberation, and it’s the next frontier for health communicators. #hcmmconf
Tiffany Brewer @TipTweets85: It takes about 3 sec for people to decide if they will finish watching a video. #hcmmconf workshop on storytelling. #keepitshort
Cassie Jeng @cassiejeng: Success is not about looking like everybody else. In fact, it’s failure. It’s death. #hcmmconf
Tierra Bonita @tierrabonita: Creative process begins and ends with empathy. #HCMMconf #InspireHealth
On What’s Most Important:
Erin Edgerton @eedgerton: Day #1 theme at #hcmmconf: relationships. They’re the key to effective comm, reach, engagement, ROI and impact on behavior.
Andrea Ahneman @Ahneman16: 1) Outline your life in pencil, 2) Don’t be afraid to be an expert in what u know, 3) Find a mentor. #inspirehealth #hcmmconf
Allen Admire @AAdmire_Banyan: Important message echoing through all these presentations: Engagement is not only key, it’s vital! #hcmmconf
Alex Bornkessel @SocialBttrfly: Thank you #hcmmconf – May we persevere in the pursuit of a life lived at the intersection of purpose + passion.